Monday, September 10, 2012

Bits of Wisdom From Books - Return on Influence

Gini Dietrich on using video and being personal in her marketing
The thing I like about this kind of content is that you either love me or hate me. And if you hate me, you save both you and me a lot of hassle because you already know you don't want to work with us. It's a fantastic qualifier for new clients.

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